MINI things 1950s style Becoming a Manual PSA [Video]With the launch of its new Coupe model, MINI is continuing to push ahead with its Manualhood Marketing and marketing campaign, releasing a campy new video styled after a 1950s public service announcement. Titled Becoming a Manual the PSA outlines that this vital stage in growing up. “Manualhood is when your body is craving considerably more exhilaration than considerably more
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